Project developed using an LED screen capture system in a studio environment, where the vehicle was photographed with real reflections projected on set, in collaboration with photographer Cédric Violet. The environments were created through a combination of 3D, retouching, and digital generation, seamlessly integrated to ensure consistency in lighting, atmosphere, and the final campaign finish.
Agency
Rosàs
Client
Cupra
Photography
Cédric Violet
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